DUMMY is the third studio album of musician Jake Joseph.
Themes of energy and aggression were being created from the music, so thermal imaging cameras made the perfect combination of bold saturated visuals, distorted glitchy abrasion, and a perfect encapsulation of the themes on the project.
Artist Photoshoot
Album Tracklist Alt Artwork
Album Cover
Belly Laugh Single Cover
Promotional Banner Image
Alt Album Cover
Is It Magic? Single Cover
Artist Photoshoot
Unused Single Cover
Widescreen Album Cover Banner
This project was created with physical media distribution in mind so the package design followed the art direction. Visually startling imagery mixed with bright colors were used for distrupting the listeners attention and diverting it to the print piece, whether its on a record store shelves, pasted on a wall, or on a billboard.
Vinyl Record Mockup
Digitpak CD Inside
Vinyl Back Cover
Album Poster Mockup
Merch Photoshoot
Album Billboard Mockup
Merch Photoshoot
Merch Photoshoot
Album Poster Mockup
Merch Photoshoot
Music videos and visualizers were also created for this album's release with assistance from Capital P Productions. Two single have music videos attached. Belly Laugh was shot entirely on thermal imaging cameras laced with distortion and heat signature tricks used on camera for unique and visually unmatched practical effects. Is It Magic? used reflective clothing to illustrate a literal ball of energy dancing uncontrollably to the song.
Both visualizers released as music videos, Spotify canvas', and engaging social posts
